Solstice Coil's first video. Written by Shir Deutch and directed by Amir Armel in the summer of 2006, it recaptures the story of the protagonist of the graphic novel that appears on the album, only from a slightly different angle.
Solstice Coil
Wtf is Alternative Progressive Rock?
When talking to people about Solstice Coil, I am often asked three questions: 1) what does Solstice Coil mean? 2) How do you pronounce it? (Mostly Israeli people ask that) and 3) what kind of music do you play / wtf is alternative progressive rock?
So here are some answers for you:
1) It means nothing. Just kidding, it means something, we just don't know what… I elaborated about this in this interview.
2) You pronounce it phonetically, obviously!
3) Well…
I remember writing a forum ad for our first show, which stated that we played alternative rock / grunge / Britpop. Naturally, those were different times, with a completely different material. Our influences at the time were mostly Muse, Radiohead and Nickelback.

Okay, just kidding about Nickelback, but I was a keen fan of Britpop bands, mainly Ocean Color Scene, Dodgy, Blur, Oasis and Mansun.
Obviously, a lot has changed since then. We started diving into the world of progressive rock, which eventually led us to chuck all the songs we had and replace them with what would eventually become A Prescription for Paper Cuts. The thing was, we didn't quite feel like we were making progressive rock per se.
The Search for Definition
My singing style has always been influenced by Thom Yorke and Matthew Bellamy, as well as the mood of our compositions. We also didn't feel like we were measuring up to "real" progressive rock bands like Genesis, King Crimson and Yes – we really didn't feel like our music was that complicated.
On the other hand, we sure as hell weren't going to define ourselves as a Neo-Prog band. We also didn't want to claim to be a prog-metal band because some songs weren't that heavy and the falsetto style of singing found in APPC was very none-metal.
I'll just Create My Own Genre, Then! (With blackjack, and hookers)
We decided a new sub-sub-genre was in order. Since we combined alternative rock and progressive rock, it was only natural to call it Alternative Progressive Rock, or alt-prog-rock for short. Or APR for really short. Though nobody calls it that.
We didn't know of many bands that fused these two styles the same way we did at the time, except maybe for fellow Israeli rock band Eatliz, but they took it to a far more extreme direction, which was often clearly progressive metal (even if they won't admit it).
Surprise, Surprise, Alternative Progressive Rock Exists
When we finally got to record some tracks and upload them to the web, we started receiving all sorts of feedback. One comment on Garageband mentioned The Mars Volta, which we didn't know at the time.
After listening carefully to their music, we felt like we had just found our twin brother – this was a band that made crazy music with odd time signatures, unorthodox song structures, long guitar solos and busy arrangements, while still maintaining a modern sound and not actually sounding like a prog band at all!
So naturally, after we were told we sound like them, we started doing everything we could to sound like them, but on purpose.
Then another comment spoke of Dredg. Though not quite a progressive alternative band, they do present some unconventional songwriting and a unique drumming style, especially on El Cielo.
The most notable band we found was Oceansize. Now this was a band that had the guitars and vocals of Radiohead and Muse, only all of their songs are played on a 7/8 time signature. Efflorescence paved the way, but Everyone into Position really established their reign as alternative progressive rock kings (though their MySpace paged defined them as a Progressive Death Indie band).
I would also like to note two albums from the late 1990s that I feel are model examples of alt-prog-rock:
Mansun - Six

This brilliant concept album is the apex of what I think alternative progressive rock should be: ambiguous yet meaningful lyrics and unexpected compositions that never cease to surprise you. I recently read on Paul Draper's blog about the making of Six, and it really inspired me. I wrote a review about the album a few years ago, you can read it here (for Israelis and Hebrew majors only)
Pulp – This is Hardcore

Yes, Pulp. If you don't know this album and you think Pulp was nothing but an upbeat Britpop band with some silly hit songs, think again. This concept album is very well crafted, musically, lyrically and visually. It's not as off-the-hook as Six, but it has some very interesting compositions, particularly the title theme, which is both moving and intellectually stimulating – and that's what alternative progressive rock is all about!
If you can think of any more examples for alternative progressive rock, let me know!
SEO and Israeli Progressive Rock
What do SEO and Israeli Progressive Rock have to do with one another, you ask? Well, on the surface, nothing really. The only link between the two is that I play in Solstice Coil, an Israeli Progressive Rock band, and I also work at Daronet, a company that provides web development and SEO services.
I started working at Daronet about four months ago, and so far I've learned quite a bit. SEO, if you're not familiar with the term, is an acronym for Search Engine Optimization. But what does any of this have to do with Solstice Coil or Israeli Progressive Rock?
The Connection Between SEO and Israel Progressive Rock – After This Commercial Break!
One of my roles as a content writer at Daronet is to write articles for websites that promote certain keywords, which are relevant to the subject of said website. The principles of SEO writing dictate that an SEO article has to include a certain keyword density in order to make Google and other search engines realize that the page is relevant to the keywords and improve the page's search engine results.
There are different schools to this notion: some say that 3% is enough, others say that 6% is quite alright and some. Some say that an article should include approximately 250 words in order for it to be effective, and others say that it doesn't matter at all.
You May Fool a Robot, But you can't Fool Me!
Now let's say I want to associate this site, the official Solstice Coil website, with the key phrase Israeli Progressive Rock. That would mean I'd have to include the phrase Israeli Progressive rock in almost every paragraph (according to the more generous school of thought).
So what's the problem, really? How come everybody isn't doing it?
Because while scattering keywords in an article is quite easy, making the article readable and enjoyable for the users is something else entirely. For example, if I were to write an article that speaks about Solstice Coil and Israeli Progressive Rock and how Solstice Coil is a great Israeli Progressive Rock band that plays Progressive Rock from Israel… I think you get the point. It becomes tedious after a few sentences.
Links Make the Web Go Around
Another important principle of SEO is links. Google defines a website's relevance according to the number of links it receives from other websites, which makes the site more relevant. This principle sometimes even beats SEO writing, and here's one of the most famous examples:
When you search Google for Click Here, the first result is a page for downloading Adobe Reader. The phrase "Click Here" doesn't appear on the page even once, but because millions of sites link to Adobe when they want the users to download a PDF file, it makes Google think that Adobe Reader is the most relevant site for the phrase Click Here. Facebook, btw, appears second.
So if a great deal of websites had a hyperlink that said Israeli Progressive Rock and linked to the Solstice Coil website, like this: Israeli Progressive Rock, it would probably boost our search page ranking a great deal.
It is also important to link back to other pages in your own website. For example: read about Solstice Coil, listen to our music and check out our comic strip!
Does it actually Work?
We'll just have to wait and see. Search Google for Israeli Progressive rock in a few days from now and see where we pan out in the results.
Btw, we've had some unintentional SEO success in the past. For quite some time, Opher's post about unlocking maps on some mobile phone was the most popular page on our site. Which kind of pissed me off, actually, so I started a guerrilla campaign on Facebook to promoted this page: http://www.solstice.co.il/music instead.
Also, our site once crashed due to unsustainable rumors of a connection between us and Bar Refaeli. Though as far as rumors go, that one's pretty awesome.
Mastering of Natural Causes on Friday
If all goes well, Solstice Coil's second album, 'Natural Causes', will be mastered this Friday, finally concluding our latest musical journey. The album will be mastered at Bardo Studios, by our good friend Erez Caspi, who also lend us a hand with mixing the album (and did an excellent job, btw).
We've been through a lot in the four years that followed the release of our first album, 'A Prescription for Paper Cuts'. We've grown up, got to play some gigs abroad, learned a few valuable lessons and had to part ways with founding members of the band.
Most of the songs on the album have been appearing on the demo on our music section for nearly two years. Still, I believe you're in for a surprise. Our songwriting style has eveloved, but we've managed to stick to the more important principles we set out for ourselves with Paper Cuts. The new sound and Yatziv's drumming on the album (instead of the VST we used on the demo) really make a difference.
We're not releasing the album right away - now starts the hunt for a proper label.
New PR photos!

New? Maybe I should say FIRST! In the near-eight years of the existence of Solstice Coil, it seems like we've never really had a professional photoshoot taken. Why? Many reasons, I suppose. The lack of time, funds or interest for instance. Mostly we felt that our music should represent the band and not the other way around.
Of course, with time our approach to the notion has changed, and we did have our first pr shots some two years ago, with the help of a photographer friend. This shoot was, though, quite improvised, and I personally was never really satsified with the results.
With the new album on the way, we've decided that this time we need take this thing seriously and do it right. We called on The Tomer, a talented photographer and a really nice guy altogther to help us with the task of making us look like a band in a photoshoot. And he had succceded!

Check out the post on Tomer's blog about the shooot (it's in hebrew).